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RM Sotheby’s in Milan: When Automotive Icons Meet the Style Capital

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In a city that defines elegance, RM Sotheby’s brings a sale that celebrates design, power, and heritage. Some invitations open more than just doors.

RM Sotheby’s in Milan: When Automotive Icons Meet the Style Capital
RM Sotheby’s in Milan: When Automotive Icons Meet the Style Capital
RM Sotheby’s in Milan: When Automotive Icons Meet the Style Capital
RM Sotheby’s in Milan: When Automotive Icons Meet the Style Capital
RM Sotheby’s in Milan: When Automotive Icons Meet the Style Capital
23-APR-2025

There are events that gather collectors. And then there are those that define culture.

On 22 May 2025, RM Sotheby's brings its iconic signature to Milan—a city where fashion, craftsmanship, and style are not trends, but tradition. For the first time, the brand hosts an auction in the heart of Italy's style capital, at the Fonderia Carlo Macchi, a venue already chosen by names like Gucci and Valentino to present their finest work.

This time, however, the stars won't walk the runway. They'll roll across the auction floor—engines purring, histories intact.

And for those of us who share a connection with this world, through family, shared values, and longstanding ties, this isn't just another catalogue. It's a return home.

Avenue of Icons: The Venue and the Vision

The Fonderia Macchi, a restored industrial gem just minutes from the Milanese center, sets the stage for a curated lineup of 50 extraordinary automobiles. RM Sotheby's doesn't just bring cars—it brings stories sculpted in steel, leather, and time.

From the 1932 Alfa Romeo 8C 2300 Lungo Cabriolet to the 1956 Mercedes-Benz 300 SL Gullwing , the selection tells a story of rarity, precision, and design mastery.

Some models strike an emotional chord—like the 1969 Ferrari 365 GTC by Pininfarina , an understated icon of Italian elegance.

And yet this auction also knows how to surprise: from Michael Schumacher's original 2004 Ferrari racing suit to a Ferrari 360 Modena engine transformed into a coffee table , objects that blur the line between garage and gallery, motorsport and interior design.

These are the pieces I've personally selected as part of my lens on this event. Each speaks not just to performance, but to intention, curation, and identity.

 Watch the video preview →

Discretion, Access, and the Meaning of Belonging

Not everything is listed in a catalogue. Some experiences—like private previews, behind-the-scenes tours, or invitations to the exclusive cocktail reception—are reserved for those who are part of the story.

For those of us who move within this world not just professionally but personally, there's a quiet familiarity at events like this. We recognize the rhythm of the room, the tone of the conversations, the unspoken codes. It's more than networking. It's being part of a legacy that values ??????beauty, rarity, and discretion.

As someone aligned with this family—Sotheby's in name and spirit—I experience these moments not just as an observer, but as someone who shares in the responsibility of preserving what they represent.

Conclusion

About what happens when timeless machines meet a timeless city. When craftsmanship, culture, and community align.

And when those who belong know how to recognize each other without ever having to say it out loud.

For those who will be there—on stage or in the shadows—it will be a night to remember.

And for those who understand the value of silence, of beauty, and of legacy—it already is.

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